Manage day-to-day content of social channels throughout numerous new salon and treatment launches.
Conceptualising and creating all visual content for social pages.
Influencer relations and outreach
Copywriting for social, blog and email content
Managing paid social campaigns across Instagram and Facebook.
Producing reports on social data.
Created brand identity for all three channels and implemented cohesive creative direction.
Strategized and managed 3 social media channels daily content for their sister companies
Direct and execute creative content including blog content, photoshoots, video content, IG filters , email newsletters and more.
My biggest achievement during this time was creating a brand new website for The Salon Dubai, complete with a series of high quality blog content that resonates with their beauty-obsessed community. From conceptualisation, to design, to writing and executing, check it out here: